All values in ₹ Lakh. Required is the month target split across the weeks on last September's own shape (W1 21.3% · W2 21.1% · W3 20.7% · W4 36.8%). Projected extends the sale so far over the whole month, on the days actually elapsed. MG % is the commercial cost — margin plus rent, CAM, expense and fixed MG — as a share of projected sale, so a lower figure is better and a six-day projection reads high. Plan MG % is the September target sheet's own figure.